Lesson Title
DATA COLLECTION BEGINS WITH A DEFINED CUSTOMER PERSONA
Develop your company’s message and define a measurable customer persona in three easy-to-understand lessons.
IN THIS COURSE YOU’LL LEARN
- How to write a value proposition from your customer’s perspective and how your product will help them.
- How to write a mission statement that clearly defines exactly what your company’s purpose is.
- How to define a measurable customer persona—a detailed story of your perfect customer.