Introducing Her Data Method
Her Data Method has created a series of online courses that teach female business owners how to make smart, data-driven decisions.
When it comes to helping your business grow and succeed, it’s time to stop guessing and start making results-oriented decisions with Her Data Method.
Whether you’re gearing up to launch a brand-new business or whether you’ve been in business for a while, one thing is for certain: you have to have data in order to use data. The sooner you set up a framework to start collecting this information, the better.
You can’t afford to avoid data any longer
Data Collection 101 is a course designed to take you through the step-by-step process of creating a data collection framework. From clarifying your mission statement to creating a custom data dashboard designed to measure what matters most to your company, this course will help you make peace with data — and will give you a whole new perspective on your business!
We created an online course that we wished we would have had when we started our business. Her Data Method will help simplify the data collection process to make it more doable for other women business owners, even the least tech-savvy of us. Our goal is not to intimidate, but to empower.
SHANNON WARE Owner + Partner Virtual Collective.io
How do you know if this course is for you?
Does just hearing the word “data” make your palms sweat and your heart race?
Are you a small business owner who wants to learn how to use data to make better business decisions?
Do you know what phrases like “website traffic demographics” and “online customer behavior” mean in theory only?
But questions like these are holding you back...
Most of the online resources available focus on how to “increase conversions” and “optimize your website”. But, like us, you have probably been frustrated by the fact that they assume that you have already collected enough data to analyze, right?
What will you learn?
Knowledge is power.
Creating a data collection framework is imperative to help guide your business plans. By establishing a benchmark — a “point A” — you’ll more clearly see the route needed to get to “point B.”
What do you need to know?
You know your customers better than anyone, but how well do you really know them? Before you invest another dime in costly and misguided marketing efforts, you must understand the measurables such as customer profiles, value proposition, and relevant keywords.
How can you get this intel?
Create a data collection framework.
Understanding what data matters for your business and learning how to collect it is imperative for understanding your core audience or customer.
What’s your goal?
To give the customer what they want and see your business soar!
By using data collected from sources like Google Analytics, you’ll have a more intimate understanding of what your customers want, and you can develop your business plans accordingly.
Her Data Method is filling a TREMENDOUS void in the market by inviting the world of women business owners to start their own love affairs with data. It’s not scary, I promise. It’s empowering.
ASHLEY HAUGEN Managing Editor StyleBlueprint.com
I learned so much in the first hour of this course! I am motivated to invest the time to apply these steps to help my business get to the next level. This knowledge will elevate the quality of all of my projects.
ANGI LI UX Designer + Founder NashvilleCreatives.org
Data is SO important! I love what Her Data Method is doing because they’re not dumbing it down! They are demystifying the world of numbers and analytics by making data less scary and more approachable.
KAREN CAHN Co-Founder + CEO iFundWomen.com
This course has taught me invaluable lessons and insights into my business. I cannot recommend this enough! To say it is a good investment is a massive understatement, it’s an essential use of time and money to set any business owner up for success.
RACHEL NOBLE Financial Analyst + Owner Noble Solutions